Business Activity (Copy)
1.1 Business Activity
1.1.1 The Purpose and Nature of Business Activity – Cheat Sheet
Needs vs Wants
| Term | Definition | Example |
|---|---|---|
| Needs | Basic goods/services required for survival | Food, water, shelter |
| Wants | Goods/services not essential but desired | Smartphone, luxury car |
- Businesses aim to provide for both needs and wants.
Scarcity
- Resources are limited, but wants are unlimited.
- Scarcity forces people/businesses to make choices.
- Example: Government choosing between building hospitals or roads.
Opportunity Cost
- Definition: The next best alternative given up when a choice is made.
- Example: If money spent on new machines, opportunity cost = not being able to increase advertising.
Importance of Specialisation
- Definition: Workers, firms, regions, or countries focus on what they do best.
- Benefits:
- Higher efficiency, lower costs.
- Better quality through expertise.
- Drawbacks:
- Over-dependence.
- Boredom for workers.
- Example: Bangladesh specialises in textiles; Saudi Arabia in oil.
Purpose of Business Activity
- Combine factors of production (land, labour, capital, enterprise).
- Provide goods/services to satisfy needs and wants.
- Reduce scarcity by efficient use of resources.
- Aim to make a profit (in private sector) or provide public services (in public sector).
Adding Value
- Definition: The difference between selling price and cost of inputs.
- Formula:
Added Value = Selling Price – Cost of Inputs - Example: Restaurant buys ingredients for $5, sells meal for $15 → added value = $10.
Ways to Increase Added Value
| Method | Example |
|---|---|
| Branding | Nike shoes priced higher than unbranded |
| Quality | Apple products command premium prices |
| Convenience | Amazon fast delivery service |
| Design/Innovation | Tesla cars with advanced features |
Quick Recap Keywords
- Needs = essentials
- Wants = luxuries
- Scarcity = limited resources, unlimited wants
- Opportunity Cost = next best alternative forgone
- Specialisation = focus on strengths
- Purpose = satisfy needs/wants, profit/service
- Adding Value = selling price – input cost
